Creativity Fail

pepsi

In other Super Bowl commercial news – noticeably absent this year was Pepsi Cola who decided to skip the big game for the first time in 23 years, and instead opted to debut their latest ad last week during the season premier of Lost. The concept for the commercial is pretty cool, but I liked it a lot better when Japanese band Sour did it as the video for their song ‘Hibi no Neiro’?

It’s a cool idea so I get why they’d rip it off, but it’s a shame that with a budget that was likely ten times as big, Pepsi couldn’t figure out more clever ways to reproduce it.

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Written by Admin
Admin

February 9th, 2010 at 1:40 pm

with 3 comments