Archive for the ‘Activism’ tag

GYMKHANA FIVE

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kblockgym5promo

Gymkhana is not a new fitness class being offered at that place you pay for monthly but don’t actually attend. Rather it is the fifth installment of a concept created by Ken Block, owner of DC shoes. So what is Gymkhana all about?  Gymkhana is a series of sick viral videos used by DC Shoes to market the brand, the owner and select athletes they endorse (I.e. Travis Pastrana in this instance). In addition to being owner of a well known skate brand, Ken Block is also a rally car driver and a good one at that. This video showcases his talent as he rips through the streets of San Francisco in his highly branded Ford Fiesta turning the urban landscape into his own personal rally car course.

In typical Gymkhana fashion the video is well edited and I highly recommend you plug in your headphones, crank up the volume and strap yourself in for the ride. I don’t know what is most impressive. The fact that this video has only been up for almost 2 days and has over 8 million views. Or that they were able to shut down half of San Francisco to shoot this video. Either way this thing is dope.

Source: YouTube/DC Shoes

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Written by Stephanie Rudnick
Stephanie Rudnick

July 12th, 2012 at 4:19 pm

MKTG INC’s Intern Max Krauss Shares Experience in AgencySpy

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MAKE THE RULESPhoto Credit: Rob Lotzko

On June 23, MKTG INC’s own summer intern, Max Krauss, attended NIKE’s “Celebration of Sport” at Pier 46 in NYC for the 40th Anniversary of Title IX.  AgencySpy picked up on this and featured Max as their very first blogger for their new column titled “A Day in the Life of a Summer Intern.”  Be sure to read all about his experience and find out the lessons learned when going behind-the-scenes of an event here.

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Written by Stephanie Rudnick
Stephanie Rudnick

July 6th, 2012 at 5:09 pm

A Celebration of Sport

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MAKE THE RULESPhoto Credit: Rob Lotzko

On Saturday, June 23rd over 2,000 people came over to Pier 46 on the WSH to join NIKE in a Celebration of Sport. The day marked the 40th Anniversary of Title IX (the legislation that gave equal rights for women and mens sports teams), which called for a celebration across the country by female athletes everywhere. In New York, our day’s activities were comprised of workouts with top trainers including yoga with Traci Copeland, boxing with Teresa Scott, NIKE+ Drill Pack with Phaidra Knight and NIKE+ Drill Pack with Lacey Stone featuring Holly Rilinger and Chelsey Pagana.
Three WNBA players stopped by to talk to the crowd of huge fans about Title IX and how it effected their lives both growing up and today. Attendees also got the chance to trial the newest NIKE+ Training shoes which aren’t even released in stores yet by testing their skills in the NIKE+ Gaming Station. T-shirts were given to all participants and the day concluded with a special musical performance by K.Flay, a one-woman whirlwind musical act.
All in all, it was a great occasion celebrated, quite fittingly, with a great celebration.

On Saturday, June 23rd, over 2,000 people came over to Pier 46 on NYC’s West Side Highway to join NIKE in a Celebration of Sport. The day marked the 40th Anniversary of Title IX (the legislation that gave equal rights for women and mens sports teams), which called for a celebration across the country by female athletes everywhere. The day’s activities consisted of workouts with top trainers including yoga with Traci Copeland, boxing with Teresa Scott, NIKE+ Drill Pack with Phaidra Knight and NIKE+ Drill Pack with Lacey Stone featuring Holly Rilinger and Chelsey Pagana.

Three WNBA players stopped by to talk to the crowd of huge fans about Title IX and how it effected their lives both growing up and today. Attendees also got the chance to trial the newest NIKE+ Training shoes, which aren’t even released in stores yet, by testing their skills in the NIKE+ Gaming Station. T-shirts were given to all participants and the day concluded with a special musical performance by K.Flay, a one-woman whirlwind musical act.

All in all, it was a great occasion celebrated, quite fittingly, with a great celebration.

Written by: Jennifer Blank, MKTG INC

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Written by Admin
Admin

June 27th, 2012 at 2:41 pm

TRUSTOCORP IS ON THE MAP

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Picture 1

This is a follow up to the 1/15/2009 post highlighting TrustoCorp after signs were popping out in Miami during Art Basel. TristERRRRRR- TrustoCorp takes on the island of Manhattan and in their words,  “highlighting the hilarity & hypocrisy of human behavior.” Takes on an interesting shape. CLICK HERE to check out their new addition to the campaign.

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Written by Admin
Admin

May 24th, 2010 at 11:50 am

Posted in Art

Tagged with , , ,

One Cool Sister

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67-32

Sister Corita was a political activist-artist who also happened to be a Roman Catholic Nun.  Those of you who went to Catholic school and had the John Denver-listening, hippy nuns, as opposed to the stick-wielding “mother superior” type of nuns, will appreciate this especially.

Nuns can kick ass too! http://www.corita.org/

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Written by Paul Boschi
Paul Boschi

February 19th, 2010 at 5:13 pm

Posted in Art

Tagged with , , ,

TED hearts Jamie, too

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ted jamie

I’ve been a huge Jamie Oliver fan since I was a fluttery high school girl.  In fact, when it comes to Jamie, I am still a fluttery high school girl.  These days, though, it has less to do with his boyish, British charm than his food philosophy, both in and out of the kitchen.  Of course, his cooking style is still as simple, seasonal, and flavorful as always (and just watch the man chop an onion…! But I digress).

Read the rest of this entry »

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Written by Megan O'Malley
Megan O'Malley

February 12th, 2010 at 4:07 pm

Posted in Experience

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