Archive for the ‘futbol’ tag

MKTG Atlanta “Storytellers” Series

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Mallika Pereira and Alma Angeles from Major League Soccer/Soccer United Marketing AT MKTG Atlanta

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Last  Thursday, MKTG Atlanta hosted the latest iteration of their “Storytellers” series, this time featuring our clients Mallika Pereira and Alma Angeles from Major League Soccer/Soccer United Marketing.

“Storytellers” is an up-close-and-personal Q&A session hosted with clients, partners and other influencers in the Atlanta office and a huge success we hope to roll out at other offices.

Mallika and Alma began with a tour of the Atlanta office, including our highly impressive fully-stocked and organized 40,000 square foot warehouse followed by a cocktail hour, and, finally, the “Storytellers” hour-long Q&A covering their respective career paths, what they believe makes a great leader, and their person goals and aspirations. They were both so inspiring and impressive.

They also  shared the case study on the hugely successful Batalla Viewing Party concepted and produced by MKTG in collaboration with MLS/SUM to celebrate the highly-anticipated US vs Mexico National Team game in Los Angeles. You can also learn more about the program HERE as it was featured on the Dentsu Aegis UNBOXED series this month.

With over 70% of the Atlanta office attending, it was a wildly successful addition to the series. Stay tuned for the next one!

 

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Written by Mary Kate Pleggenkuhle
Mary Kate Pleggenkuhle

September 20th, 2017 at 9:56 am

why we won’t win the
world cup anytime soon

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red card

With the World Cup under way…interesting article in the NY Times about different national approaches to growing soccer talent. Seems we’re doing it wrong. It’s a long article, so if you can’t manage the reading, I broke it down.

3 million kids play soccer here—we play way too many games at the expense of training and teaching skills. We produce incredibly fit players with little imagination. The Dutch have an amazing system for churning out high level players. The Dutch are mirthless automatons. And college soccer is a complete waste of critical development time (I can attest to that).

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Written by Admin
Admin

June 10th, 2010 at 4:15 pm

Posted in Sport and Spectacle

Tagged with , ,