Archive for the ‘HRIS’ tag

A Word from the WISE

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MKTG INC is a proud member of WISE (Women in Sports and Events), the leading voice and resource for professional women in the business of sports and events.

Through ongoing meetings, special events and mentoring programs, WISE offers its members the opportunity to gain valuable insights and connections that can provide them a competitive advantage in their current position and as they advance in their careers.

WISE offered our own VP of Human Resources, Marlena Edwards, a chance to contribute to the organization’s monthly HR Spotlight, where she shared her experience and tips for working in this exciting industry. Enjoy!

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Marlena Edwards is vice president of human resources at MKTG INC., a global marketing services agency based in New York with additional offices in Chicago, Cincinnati, San Francisco, LA and London. During her seven years at MKTG INC, Edwards has held various HR-related roles including HR manager and director, all of which stem from her background as an HR generalist. Today, her department (which includes payroll) is comprised of five full-time and one temporary employees.

This month, Edwards talks about her current role at MKTG INC, and MKTG INC’s online application process.

What are the best and worst aspects of your job? Since a big part of our business is experiential, and we have employees in all 50 states and abroad, I deal with a lot of questions related to employment law. Event-wise, we are always taking it to the next level, so someone needs to make sure that we stay on the right side of labor laws – and that “someone” is me. We also have great and very diverse clients, which means we’re exposed to different scenarios daily. Sometimes our focus is wine/spirits; at other times it’s sports/entertainment. When the company you work for executes 70,000 events per year, every day brings a new challenge!

How has the application process changed since you joined MKTG INC? Believe it or not, just seven years ago the application process was completely manual. There wasn’t a way for employees to complete an application online, or submit resumes through our website. Additionally, LinkedIn wasn’t anywhere near as viable as it is now. The emergence of these two resources alone has completely changed the way we recruit and source candidates. Internally, there’s nothing better than to have a database in which you can house, sort and rate candidates. When I started at MKTG INC, we did not have an HRIS system; today, now that we do, we can do so much more.

What’s the online application process like? Our online application process is pretty streamlined. If you log on to www.mktg.com, you can access our careers page. The page highlights all of our open positions and provides detailed job descriptions. If there is a job that piques your interest, you can click a button to start the application process. The application process also allows candidates to submit cover letters and upload resumes with the click of a button. Our careers page is powered by Ceridian, so if we hire someone who submitted their resume via our website, we can import all of the pertinent information into their new-hire record. We love that feature, as it definitely saves time on the back end.

How would you describe the competition for open MKTG INC positions? Some of our positions are very niche (e.g. “Master of Whisky”), so there’s not a ton of competition for those roles. On the other hand, account management roles are highly competitive. Once candidates visit our website and see the work that we do and our client roster, they tend to be very excited about the opportunity to get involved with our company.

Next month, Edwards provides applicants with tips on how to catch a hiring manager’s eye, and dishes on the best way to follow up with a recruiter.

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