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Let’s face it, when it comes to laundry, we’d all love to forget about it. While that’s not quite possible for members of the hygienically-minded herd, it is possible to cut out one step, thanks to the Bounce Dryer Bar.
(It sticks in the dryer for 2-4 months of automatic freshness… you heard us: Automatic! Freshness! No dryer sheet necessary.)

MKTG INC joined forces with Tremor, Procter & Gamble’s word-of-mouth marketing organization, to launch the Bounce Dryer Bar by offering 5,000 FREE bars to a panel of moms.

We initially thought our massive supply would last 2-4 months. In this case, we enjoyed being wrong. In fact, all bars were requested in less than an hour.

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Written by Admin
Admin

November 5th, 2010 at 3:17 pm