Archive for the ‘Nike Run Club’ tag

New Year. New You. New Apps.

without comments

The beginning of the year starts with the best intentions.  Maybe it’s your New Year’s resolutions to get in shape, start eating right or to run every day. Or it’s just a resolution to be better than you were last year. Whatever your resolution may be, as responsibilities pick up at work and at home, i.e. life happens, they become increasingly more difficult to keep.

The good news? There’s an app for everything! Even your New Year’s Resolution and especially self-care. And we have some tried-and-true recommendations to help with any goal you may have to make 2017 your BEST year yet.

Get In Shape

Nike+ Training

The Nike+ Training App has workouts from beginner to advanced levels.  You can set reminders to workout, start your own workout program, and even download workouts so you can complete them without using your data. The Nike+ Training App rarely requires equipment (though it offers modifications if you’d like to use equipment), which makes it a great tool for anyone who spends a lot of time on the road. Just download the app, pack your training shoes and get a sweat in no matter where you are.

Run Every Day

Nike+ Run Club

The Nike+ Run Club App is the all-in-one tool for beginners to advanced runners alike.  The app tracks your miles, your splits and your progress over time. You can also set up a Nike+ Coach plan to help keep you on track to your goals. Plus, there will always be an elite athlete congratulating you for getting out there…and they can be quite motivating!

Get Involved/Take Action

Countable

Countable is your one-stop-shop for everything US politics.  It notifies you of bills under consideration, explains them in a lay-person’s terms, and gives you the opportunity to vote yea or nay (which is then sent directly to your rep). Countable makes it easy to get involved, no matter your party affiliation.

Change Habits

Fabulous

Fabulous is an app made in partnership with the Duke School of Behavioral Economics to help you build healthy habits. It starts small, like “drink water as soon as you wake up for three days in a row.” And progresses to include tips on eating healthy breakfast and to exercise and even offers tips on mental habits and meditation. It can be a bit overwhelming at first, but at the end of the day, having a lot of small habits adds up to feeling happier, healthier, and more energized.

Unplug

BreakFree

BreakFree is the app we all know we need and only sort-of want. The app works to analyze how addicted you truly are to your smartphone and assist you in cutting down phone-usage. You can set new guard rails for yourself, and the app will notify you in real-time if you aren’t meeting those expectations (i.e. if you’ve been on the phone too long without a break). Users say it’s a hugely humbling experience, and helps get you to think twice before picking up that small block. Maybe the Instagram feed can wait a bit.

Try Meditating

Headspace

Meditation can be an intimidating practice, especially if you’re always on the move, both physically and mentally. Headspace is an app to help reduce stress and anxiety through a series of guided meditation, for beginners to gurus. The free version comes with one level of meditation and you can download the app with a free 10-day trial before committing to a subscription for a large collection of guided meditations. OHMMMMMMMMM……

 

 

 

Share Button

Written by Mary Kate Pleggenkuhle
Mary Kate Pleggenkuhle

January 30th, 2017 at 11:38 am

A Day in the Life: Alyse Courtines, MKTG Los Angeles

with one comment

alyse

Clockwise top l-r: Toyota Onramp activation, MKTG LA office, Bay to Breakers activation, Manhattan Beach, Client Services offsite, Malibu hiking.

Alyse Courtines has spent her life trotting across the US, and as VP of Client Services across MKTG LA and San Francisco, she is still living the jetsetting lifestyle. A Cleveland native, Alyse went to Georgetown in DC, then gained a myriad of work experience for over 15 years in NYC- transitioning from Wall Street investment banking analyst to music industry player to sports marketing consultant. She finally descended upon LA five years ago, joining MKTG. Alyse’s MKTG connection actually harks back to to the early noughties when she was in one of the first groups of coaches/pacers for the Nike+ Run Club (her husband was a coach and Alyse was a pacer)! Her MKTG connection has clearly come full circle in LA, where Alyse lives with her husband enjoying everything this sprawling city has to offer- from breathtaking beaches to temperate weather- perfect for her daily run. Let’s learn more about Alyse’s sunny LA lifestyle…

MKTG: What’s the first thing you do when you wake up? Do you have a routine?
AC:  I love to sleep, but I also like to get my run out of the way in the morning. But don’t even try to talk to me until I have had some coffee or tea….

Your day cannot be properly started without ______…
AC: More caffeine, sunshine and avocado toast.

How do you commute to work and do you enjoy your commute?
AC: LA traffic is really as bad as they say it is and I am still getting used to it after living in NYC for over 15 years. I drive 45 minutes each way to work, so at least I get to catch up on the gossip listening to Carson DalyRyan SeacrestPerez Hilton…and get my dose of what’s important in the world from NPR.

Does your day have a soundtrack? If so, what’s on your playlist that is a daily obsession or gives you that stroke of genius?
AC:  I worked in the music business for a long time and used to always keep up with what was new, but now I just put on Hype Machine or Spotify. We have a good Sonos system at work and take turns with the programming, so as long as it’s not country I am happy!

Do you listen to podcasts? If so, which ones?
AC: I’ll run to the Avicii Levels podcasts since my husband secretly loads it onto my playlist because we don’t always agree on music choices!

Name your top five apps and why.
AC:  Waze – I live in LA – this is essential!
Instagram – easiest way to keep up with friends.
Candy Crush – I am on level 700. Yes, I am addicted.
American Airlines – I travel a lot!
Weather – I don’t know why I even check this app since LA is honestly 72 degrees and sunny almost everyday.

What are some restaurants or spots near your office that make your day- from a lunch place that knows your ‘usual’ to a beautiful park- what locales do you live by?
AC: Uber Eats for the office is a lifesaver. We are close to “downtown” Culver City but it has become so popular that you can’t park anywhere.  However, I do try to get out and walk to get my steps in whenever I can. It’s not uncommon for me to take a quick meeting or call while doing loops around our parking lot! Because walking is limited around the office, we are very excited to be moving to a new space in El Segundo at the end of this year!

What after-work activity makes your week complete?
AC: Yoga or a run. A nice walk to dinner in Manhattan Beach (where I live) with my husband. We are spoiled here with proximity to the ocean, good food and great weather.

–Contributed by MKTG LA & MKTG Global Communications team

Share Button

Written by Andrea D'Alessandro
Andrea D'Alessandro

September 22nd, 2016 at 10:40 am

The Summer of a MKTG Intern: Part One

with one comment

Daniel Andree (l) and Connor Kubikowski (r) living the 2016 PGA Championship dream at Baltustrol.

Daniel Andree (l) and Connor Kubikowski (r) living the dream at the 2016 PGA Championship

by Andrea D’Alessandro – MKTG Communications

Being an intern is often accompanied by the usual stereotypes: fetching coffee, waking up at 5am to walk the boss’s dog and taking out the trash. Okay, maybe I am describing The Devil Wears Prada, but you get my drift. These stereotypes are nonexistent at MKTG, where our seven summer interns at our NYC HQ have been fully ingratiated into the world of experiential marketing from June through August. Two of our amazing interns, Connor Kubikowski (St. Joseph’s University) and Daniel Andree (University of Notre Dame), have been in the midst of managing new business and marketing projects. From pitch involvement to analyzing our social media channels to planning MKTG and Team Epic’s presence at the 2016 PGA Championship to providing daily news highlights from across the industry – it’s been a busy summer so far. We sat down with the duo to hear a bit more about the first half of their time at MKTG New York.

AD: What about MKTG appealed to you when you were searching for internships? 

CK: MKTG became very appealing to me when I saw how the organization worked and the clients that they work with. They have long-standing relationships with many top-tier brands and are continuously creating new relationships with other brands globally.

DA: MKTG’s sport and entertainment background is what made me interested in interning at the agency, but it was my first set of interviews that sold me. Besides the awesome office, the way Bryan [Duffy, EVP Sales & Marketing] described experiential marketing during our first meeting got me really excited. He discussed that creating experiences is different from other types of marketing in that you are creating memories for the consumer that the clients get to be a part of.

AD: What are some different events you have attended in the past two months?

DA: We attended events for several different clients including: Nike, Diageo and TopSpin. For Nike we participated in one of their weekly Home Runs through Central Park and help set up a COPA America viewing party at Modell’s in Times Square. For Diageo we attended several Happy Hours showcasing different Diageo products. Also, we had our in-house whiskey expert host a tasting with 17 of Diageo’s different whiskey brands like Bulleit, Crown Royal and Johnnie Walker. He taught us about the different types of whiskey, how they are made and the history behind some of the brands.

CK: We also attended an Olive Garden event on the High Line in NYC.

AD: What’s the coolest project you have helped with so far?

CK: One of coolest projects I worked on was a Nike Run Club event, which took place in Central Park. The Run Club organized an event throughout the park and had multiple Nike Pacers that led small groups of runners on different trails. It was an awesome experience to be involved in because it showed the strong Nike brand community. At multiple times throughout the run, our group would pass another group of runners and everyone was yelling, “Go Nike!!!” There was even an Australian man running on his own that saw our group and asked if he could join because he runs with the Run Club back home.

DA: While it’s not necessarily a project, one of the more interesting things I’ve been a part of is performing research on the eSports industry. This industry is something I knew existed but never comprehended how big it really was. I have learned a lot about the games, teams and players. The more I learn the easier it is too see how important it is to gain an understanding of this up-and-coming industry. It has tons of marketing potential, especially in the experiential world.

AD: The internship is down to its last month- do you have any projects you’re looking forward to or goals set for yourselves? 

DA: I am definitely looking forward to working the PGA Championship. MKTG will be hosting a hospitality room at Baltusrol Country Club, the venue of the tournament, and will be hosting clients and partners throughout the week. Since my first week at MKTG I have helped plan the gifts/premiums, room décor, the social media plan and overall logistics for the week. I am very exited to be working on site and see all the work we have put in come to fruition. It doesn’t hurt that I am a big golf fan as well!

CK: The same goes for me- I am really looking forward to the PGA Championship. I have always had an appreciation for golf and to have the chance to work for MKTG at this event is an incredible opportunity.

Stay tuned for Part Two when Dan and Connor wrap up their summer with MKTG. 

provided by MKTG New York

 

Share Button

Written by Andrea D'Alessandro
Andrea D'Alessandro

July 27th, 2016 at 10:05 am

Kevin Hart Brings 5K Challenge Back To His Hometown

with one comment

Hart_Run_Philly_8_29-26 copyPhoto Credit: Zack Hetrick

When you think ‘end of summer festivities,’ the essentials don’t usually include an impromptu 5k featuring Kevin Hart and Co., but Nike Run Club decided to shake things up this weekend and bring the heat to the City of Brotherly Love.

Thousands of participants (more like rockstars) gathered at the Philadelphia Art Museum at approximately 8:04AM on Saturday, August 29th to get active, get moving, and support healthy living. As a Philly native, Hart decided to make this run a special one and invited 76ers rookie, Jahlil Okafor and Comedian J.B. Smoove to join him. As expected, the people of Philly brought their A game and made it one of the biggest turnouts so far.

So what are you waiting for? Visit Nike Run Club online and follow them on Instagram @nikerunning for all of the latest and greatest news on where they’re headed next. From the looks of things, they aren’t stopping for a water break any time soon.

Share Button

Written by kcappuccilli
kcappuccilli

September 9th, 2015 at 10:33 am

All Those In Favor of A 5K With Kevin Hart Say “Nike Run Club

with one comment

Screen Shot 2015-08-12 at 2.06.38 PMPhoto Credit: @kevinhart4real

We all know Kevin Hart is a pretty big deal in the comedy world (i.e., jokes like this), but what you may not know is that he recently teamed up with Nike Run Club to launch a program that is motivating people across the country to get up and get moving. Don’t believe us? Here’s the proof.

All jokes aside (last one, promise), Nike Run Club is more of a movement than a program; specifically designed to cater to all fitness levels. Whether you’re a seasoned runner looking for a change of pace, or a beginner training for your first 5K with Kevin Hart, Nike Run Club doesn’t disappoint.

For more information, visit the Nike Run Club online, or follow them on Instagram, @nikerunning.

Written by: Kristina Cappuccilli

Share Button

Written by Paige McConney
Paige McConney

August 12th, 2015 at 3:40 pm