Archive for the ‘Southwest Airlines’ tag

Live from Atlanta, It’s psLIVE

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Photo courtesy of psLIVE

As you’ve probably heard, MKTG INC was acquired by Dentsu Aegis Network this fall. With this exciting development comes the great news that psLIVE, another Dentsu agency, and MKTG INC are now in the same happy agency family. Here’s a note from our new friends in Atlanta:

“With the recent addition of MKTG INC to the Dentsu Aegis Network family, we here in Atlanta are looking forward to working with a great, innovative group. And you then must be wondering – what is with those guys in Atlanta? Who are they? What is their office like? Does it smell like Chick-Fil-A?

Well first, psLIVE is made up of brand strategists, creatives, producers and innovators with a passion for doing things different in order to deliver a better live brand experience. And to be honest, that pretty much describes every one of us. We are a small group of around 60, so each of us wear a lot of hats. We’re all creatives who find ways to do things differently for our clients. At the same time, we’re all producers with frontline field experience. Whether behind the desk or behind the pallet jack, we love every step of the process, from start to finish.

Part of the reason we’re so hands-on is that we have the privilege of having our office attached to our warehouse of truss, trucks and toys. Between our office, warehouse and outdoor storage of buses and trailers, we come to work every day to a 100,000-square-foot operations center. This allows us to be active with our inventory on a day-to-day basis and gives us the space to experiment and have fun. At times our warehouse has been home to inflatables, a functional bar, a helicopter, and a fully serviceable batting cage. Not to mention all of the internal events and parties we can throw in the vast space!

A few of our key clients include AT&T, ESPN, PepsiCo, Peet’s Coffee and Tea, Southwest Airlines, the NFL, the USTA and ConAgra Foods. In addition to Atlanta, we have people in Norwalk and Chicago.

IMG_3235We are excited about having MKTG INC within the Network and we continue to look forward to creating and innovating together.

And yes, we are obsessed with Chick-Fil-A. It’s the best.

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Nintendo Takes Over Airports & Malls This Holiday Season

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Nintendo

Photo Credits – Left: Chelsea Webster, Center: Monica McGovern, Right: Reb Powers

In 2013, Nintendo’s primary goal was to get the new Wii U console in to as many consumers’ hands as possible. To do this, they had to look beyond their past holiday experiences, and insert themselves into spaces where the consumer would be looking for a fun escape during their hectic holiday shopping and travel schedules. So in addition to their 8th year activating the Holiday Mall Experience, Nintendo partnered with Southwest Airlines to become their official video game partner and bring Wii U Gaming Lounges to 6 airports across the country. Both experiences bring the Wii U console and some of the best-reviewed games of the year to 23 malls and 6 airports across the country, from November 25th – December 22nd.

The Mall activations feature both the Wii U and the 3DS family of products, and visitors have the option of playing 30 titles across all products. Each site also features a compact version of the prize wheel featured at E3 this year, and these have already proven to be a popular draw at every site.

The inaugural Wii U Gaming Lounges at 6 airports across the country (Chicago – Midway, Tampa, St. Louis, Dallas Love Field, Atlanta, and Denver) feature 6 Wii U consoles with the opportunity to demo the brand new Super Mario 3D World. Nintendo and Southwest are also partnering for additional events, including their launch event on November 26th where all passengers on a Southwest flight from New Orleans to Dallas Love Field received a voucher for a free Wii U.

So take a break in between dashing between Black Friday sales and snow delays at the airport to demo the latest Nintendo systems and games – click this link to find a mall location and visit before December 22nd!

Written by: Caitlin Buggy

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