Archive for the ‘What’s In Your Wallet’ tag

What’s In Your Wallet?

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Have you looked at your business card recently? If not you should. MKTG INC’s cards are known for their unique perspective and purpose. Each month, this column takes a look at the business cards of our coworkers and unveils the real stories behind them. Here’s the story behind the business card of  Carolyn Onorato, Assistant Account Executive, in MKTG INC’s New York City office and one of the office’s biggest personalities. You cannot help but smile in this girl’s presence. She’s that much fun.

The text from the back of the card is in red, with Carrie’s explanation following. Enjoy!

 

You probably aren’t aware of this, but Carrie is kind of a big deal
Quoting movies while being extremely humble about how great I am is part of my charm. It’s how I have so many friends in the office. 60% of the time, it works every time.

First off, she’s an amazing singer. Loud and proud, downright ear-shattering. Go ahead and ask her for a sample. 
Even though I may not turn any chairs around on The Voice, my dolphin impression is National Geographic-worthy. If only they had a competition for that!

Secondly, she’s best friends with Mary Kate and Ashley – BEST BEST besties forever and ever.
Normally, my Lips Are Sealed when it comes to discussing my celebrity friends, but I guess I can spare a New York Minute to fill you all in. We actually grew up together. Their father, AKA Billboard Dad, worked at a billboard company and was gone most weekends so they would always crash at my house. It was a Full House for the large majority of our childhood, however when the three of us studied abroad, we were desperate for a Holiday in the SunThe Challenge was seeing everything when we had So Little Time. We took our Passports to Paris and tried Winning London, however we had the most fun When in Rome. Overall the experience was life changing and you know what they say, “It Takes Two” to tango, but three to party!

Lastly and most importantly, she runs our client Diageo’s mobile wine bar program, so she brings wine to the thirsty, wine-less masses. Like we said: Big. Fricking. Deal.
I have an extremely exquisite palate and love what I do. I can instantly tell the difference between a glass of red or white wine, which is a skill not many posses. But in all seriousness, like they said before, I’m a BIG FRICKING DEAL and you could learn a lot from me if you just ask!

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Written by Paige McConney
Paige McConney

August 17th, 2015 at 5:07 pm

What’s In Your Wallet, Adam?

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Have you looked at your business card recently? If not you should. MKTG INC’s cards are known for their unique perspective and purpose (the latter being expressly to embarrass their bearer, natch). This column takes a look at the business cards of our coworkers and hears the stories behind them. Here’s the story behind the business card of  Adam Schiff, Account Director, in MKTG INC’s New York City office.

New Jersey’s official state slogan is, “come see for yourself.” 
They actually changed the advertising slogan after this card was created, but we’ll just go with it.

But ask a garden state native like Adam and he’ll tell you It should be, “we don’t pump our gas we pump our fists.” 
One of these statements is not entirely true. The gas pumping and fist pumping definitely hold up but everyone automatically assumes I’m a “Jersey guy” right off the bat. Here’s a little secret. I was actually born in Maryland. Guess it’s not a so much of a secret now…

An acknowledgement of both the state’s whack-job gas policies and a celebration of the passion of the jersey people. 
It’s pretty interesting that only two states in the country still don’t allow you to pump your own gas. How come no one ever hates on Oregon?

Whether he’s rocking out to the boss or giving a hearty first pump when he helps a client reach their objective, it’s all done with a native son’s enthusiasm. And that’s something you’ll have to come see for yourself.
I grew up just a few miles from where the Boss grew up, my first CD (that’s a compact disc for all you kiddies) was a Springsteen album, I’ve seen the band over a dozen times and my father’s name is Bruce. Some people just don’t get the obsession. I guess it’s a Jersey thing.

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What’s in Your Wallet?

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Have you looked at your business card recently? If not you should. MKTG INC’s cards are known for their unique perspective and purpose (the latter being expressly to embarrass their bearer, natch). This column takes a look at the business cards of our coworkers and hears the stories behind them. Here’s the story behind the business card of Kim Barrett, Account Group Director in MKTG INC’s New York headquarters.

Feeling lucky? We are.  
Actually I think I am the lucky one – because every day I have the chance to work with some of the most exciting  and innovative clients in the world. From helping ESPN, College Football Playoff, and NASCAR kick off their new formats, to creating a new, fresh community-outreach project for MSNBC, my days are filled with new experiences.

That’s because as a former spokesperson for the New York Lottery, Kim brings with her a special insider knowledge of what it means to be lucky.
To be honest, I consider myself lucky that all of the jokes surrounding that job description no longer apply. Use your imaginations – but let’s just say people liked to cross that line …

And she brings that enthusiasm to work for our clients – she knows exactly how to make all their dreams come true.  
I don’t know about making dreams come true, but I do live by the tenet that if something is worth doing, it’s worth doing with 100% commitment and passion.

So yeah, we feel pretty lucky to have her.
The feeling is mutual!

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What’s in Your Wallet?

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Have you looked at your business card recently? If not you should. MKTG INC’s cards are known for their unique perspective and purpose (the latter being expressly to embarrass their bearer, natch). In our new column, we take a look at the business cards of our coworkers and hear the stories behind them. Here’s the story behind the business card of Kevin Collins, General Manager of MKTG INC’s Chicago office.

Kevin owns a tuxedo T-shirt.  On the back it says, ‘Drive it like you stole it.’  Other than lacking the embarrassment gene, that pretty much sums up his attitude as he works on both new business and account services.
What a quote, right? I heard this from my grandfather many years ago as I packed up my truck and drove from Chicago to San Francisco for my first job. It was perfect timing for these words – push the pedal down, all the way down, and don’t look back. So wise were those words that I tossed them on the back of a tuxedo T-shirt, softball uniform and this business card – tipping a cap to it every place I could.

Those that know me know that quotes like this are a microcosm of what you get. I like to push limits, keep things light, have fun, enjoy what I do and I never, never ever, never ever ever, think about pulling my foot up off the pedal. Because anyone that’s ever stolen car knows that the minute you slow down is the minute you get caught. Write that down.

His ability to build consensus and get everybody to pull in the same direction is another useful quality.
I thoroughly enjoy meeting new people and forming new relationships. I thoroughly enjoy growing and nurturing existing relationships. I thoroughly enjoy bringing people together to successfully attack a goal.

When he’s not driving at high speeds, Kevin enjoys country music, line dancing, hand shuffleboard and all things Chicago.
Donny & Marie Osmond (as did some other people) once sang, “I’m a little bit country, I’m a little bit rock n’ roll.” I like that lyric. It helps me articulate my approach to life. I can drive at high speeds and reach destinations, but I also know now, better than ever, when to down shift and enjoy the moments – personally and professionally.

Growing a family over the past decade (wife Margot, daughter Rockey, brand-new son Dodge) has put a lot of things in perspective – the importance of maintaining my pedal-down approach with clears eyes and a full heart (#coachtaylor) and the even greater importance of balancing it with my happy places – family, friends, country music, hand shuffleboard and, of course, all things Chicago.

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