Archive for the ‘WiFi’ tag

#OwnYourTomorrow

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In support of Charles Schwab’s launch of Schwab Intelligent Portfolios™, we constructed a two-story Schwab Intelligent Portfolios Pop-Up Lounge in two major cities – New York and San Francisco between March 16th and April 1st.

The consumer engagement launched in New York’s iconic Grand Central Station within Vanderbilt Hall and then on to San Francisco’s Justin Herman Plaza. With a focus on commuter locations, this effort merged sophisticated style, technologies and partnerships. In line with the technology-based product, we provided consumers with an interactive robot barista making and delivering coffee, multi-touch IR tables, second story LED screen and an automated ordering system for complimentary coffee provided by Nespresso.

CSOur lounge served as a conduit for Schwab financial professionals to speak with consumers about the product and a place to enjoy coffee with free WiFi. The activation was positioned to live beyond the physical space through social the extensions @SchwabBlue and #Ownyourtomorrow.

The overall results were very strong as it relates to eyes on the product, lounge visitors and meaningful one-on-one engagement.

Brook Soss contributed to this article.

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With DISH, Your TV Is Your New Carry-On

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If you’re dreading your holiday travels over the river and through the woods this year, you might look in an unexpected direction for some comfort — up in the air. MKTG INC has teamed up with our friends at DISH to make your annual flight to Grandma’s house more enjoyable. DISH’s partnership with Southwest Airlines means passengers can now watch live TV, completely free, on WiFi -enabled Southwest Airlines aircraft.

Turns out that watching live TV from 10,000 feet is simple: Turn on your iPhone, enable the Wi-Fi, open up the browser, and bingo — next thing you know you’re watching Joanna Krupa and Lisa Hochstein have a go at each other…or, er… you’re watching Power Lunch on CNBC while flying in the sky.

With the weather nasty, maybe you’re dreading a flight delay? There’s nothing to fear with the DISH Hopper, a DVR that transfers to your iPad, so you can watch your favorite shows from Seat 28C just like you’re in your own living room La-Z Boy.

Don’t have an iPad?  No problem, feel free to borrow one from our friendly Brand Ambassadors, so you can still enjoy your flight with complementary live TV. Come see for yourself this holiday season:

Chicago (Midway): through November 24
Denver: through December 3
Oakland: through December 3

Written by: Alex Ricchi

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Written by Admin
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November 22nd, 2013 at 1:56 pm